Customer Experience Management
Maximising customer value & driving revenue for your brand from first contact to post-purchase service
20 March 2013, etc.Victoria, London
Customer experience is the new currency in business, and is the cost-effective solution to increase the value you gain from each individual customer. The event stresses the imperative of differentiating your brand and succeeding in today’s tough economic environment while leveraging that customer base into greater profitability.
Both businesses and customers are feeling the economic pinch - customers are increasingly demanding, requiring tailor-made services and businesses are feeling the burden of trying to increase revenues at a low cost. Failing to transform your company’s approach into a truly customer-centric business now means that any business is at risk of losing trust, income and market share.
Over the course of the event you will explore key components of a robust and adaptable customer experience strategy that generates a real top line growth through sharp customer focus and engagement. Customer Experience Management is a brand new event that tackles, head on, the challenges and shift businesses need to make to drive revenue from their consumers – from first sight to post-purchase excellence.
This conference is specifically designed to address the fundamental industry shift needed to increase customer value and experience to remain competitive in today’s challenging market:
- Getting the 360 degree view of your customers
- Going beyond simple design to create an experience that sets your business apart from the crowd cost-efficiently
- Being an agent of change and driving a customer-centric business culture
- Transforming perceptions, interactions and encounters with consumers to drive more value from each engagement/touchpoint
- Reaching a higher level of assessment and accountability through tougher, more varied measures
>> Plus! 3 separately-bookable practical workshops <<
Half-day pre-event boot camp: 19 March 2013, London
Key Steps To Successful Customer Experience Strategy Writing
Half-day post-event masterclass: 21 March 2013, London
AM: Customer Journey Mapping Masterclass - Achieving An Outside-In Approach
PM: Customer Experience Measurement Toolkit - Proving & Driving ROI
We recognise that a robust customer experience strategy requires a well-skilled team to execute. Take advantage of these 3 separately-bookable practical workshop offerings which cater to different knowledge and experience levels. Benefit from multiple boot camp and master class bookings across your team, to secure significant discount!